PRIVACY POLICY

Cameras 4 Africa (Pty) Ltd Privacy Policy

Welcome to Cameras 4 Africa (Pty) Ltd ("Cameras 4 Africa"). We are committed to creating a safe and secure environment for our customers and ensuring transparency in how your personal information is collected, processed, stored, and shared.

Your Consent

By providing your details and/or using or purchasing our products and services, you agree to this Privacy Policy and give your voluntary, specific, and informed consent to the collection, processing, storage, and sharing of your personal information as described herein. If you disagree with any aspect of this policy, please refrain from using or purchasing our products and services.

What is Personal Information?

Personal information is defined in the Protection of Personal Information Act, 2013 ("POPIA") and includes details about your identity, contact information, financial or employment history, and more. This may include your name, race, gender, health information, contact details, location data, online identifiers, opinions, preferences, and any correspondence that may reveal such information.

How We Collect Your Personal Information

When you make a purchase through our online store or engage with our services in person, you may be asked to provide personal information. This data is processed and stored as part of our business operations.

Why We Process and Store Your Personal Information

We use your personal information to:

  • Identify you;
  • Process your instructions and orders;
  • Conduct affordability or credit checks (where applicable);
  • Deliver your purchase;
  • Manage warranty claims;
  • Improve and develop our products and services;
  • Update our records;
  • Carry out statistical and research analysis;
  • Communicate promotions or updates;
  • Prevent fraud or other illegal activities.

Disclosure of Personal Information

We may share your personal information:

  • During a sale, merger, or acquisition of our business or assets;
  • To comply with legal obligations or enforce our terms;
  • With third-party service providers who assist us in fulfilling our services (all are contractually bound to maintain confidentiality);
  • With affiliated entities for operational and marketing purposes.

Cookies

We use cookies to improve your online experience. These small text files help us analyse web traffic, remember user preferences, and optimize website performance. You can choose to accept or decline cookies. Declining may affect site functionality.

Third-party advertisers on our site may also use cookies, over which we have no control or responsibility.

Call Recordings

We may record and monitor calls for quality assurance, training, and fraud prevention purposes.

Right to Access and Correct Personal Information

You have the right to request access to the personal information we hold about you (subject to a prescribed fee) and to correct any inaccurate, outdated, or incomplete data.

Direct Marketing

By accepting direct marketing on our website, you consent to receive promotional content via email or SMS. You may unsubscribe at any time using the opt-out link in our messages or by contacting us directly.

Disclosure Without Consent

We may disclose your personal information without consent when:

  • Required by law or court order;
  • Necessary to enforce tax or other legal obligations;
  • Required for criminal investigation or prosecution;
  • In the public interest or national security;
  • The information is anonymized for statistical or research use.

Security Safeguards

We take the security of your personal data seriously. Our systems use SSL encryption, firewalls, and secure storage methods to protect data from unauthorized access. Only authorized personnel have access to this data.

We comply with all applicable South African data protection laws including POPIA, the Consumer Protection Act, the Electronic Communications and Transactions Act, and the Promotion of Access to Information Act.

International Transfers

If we work with international partners, we ensure that your data is transferred securely and treated with the same level of protection as required under South African law.

Third-Party Links

Our website may contain links to external websites. We are not responsible for their content or privacy practices. You should consult their respective privacy policies if you choose to engage with them.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Please review it periodically. The updated policy will replace previous versions and be effective upon publication on our website.

Applicable Law

This Privacy Policy is governed by South African law. Any disputes will be subject to the jurisdiction of the High Court of South Africa, Western Cape Division, or any other competent court within South Africa.

Information Regulator

Should we be unable to address your concerns, or should you have a complaint about the collection, processing or storage of your personal information, you may contact the Information Regulator by sending an email to: inforeg@justice.gov.za.